Allu Arjun Happy Birthday: AA, if you ask a common man what is this written, he will say that these are two English alphabets, but if you ask the same question to a fan of South Indian cinema, the first image that will come to his mind is superstar Allu Arjun, because in South AA is the trademark of Allu Arjun.
This trademark was not made in that exact manner. Movies like 'Arya' and 'Pushpa: The Rise' deserve recognition for this. Allu used to charge Rs 18–20 crore for a film, but his career took off when 'Pushpa: The Rise' was released in 2021. Now, he charges Rs 90–125 crore.
According to rumors, Allu stands to make a cool Rs 330 crores, fees included, from Pushpa 2: The Rule, which is the sequel to Pushpa: The Rise. Allu Arjun is enjoying his 42nd birthday today, April 8. 'Pushpa 2: The Rule' has also published a teaser on this occasion.
On this special occasion, know the story of Allu Arjun's rise and rule before 'Pushpa' and after 'Pushpa'.
Started acting at the age of 2
Allu, who was born on April 8, 1982, had her stage debut at the age of two. His debut motion picture, "Vijeta," starring Chiranjeevi, was released in 1985. Following this, he appeared in the Kamal Haasan film "Swati Muthyam" as a young artist.
After this, in the year 2003, Allu debuted as a lead actor in the film 'Gangotri'. This film could not perform well at the box office, but for this Allu won the Nandi Award for Best Debut Actor.
Sukumar got support, 'Arya' became superstar
This film made Allu Arjun the stylish superstar Allu Arjun. This was also Sukumar's first film as a director and writer.
Sukumar received the Filmfare South Award for Best Director for this film, while Allu won the Nandi Award in the Special Jury category.
In 2011, this film was dubbed in Hindi and released with the name 'Arya Ki Prem Pratigya'. From here Allu made his mark among the audience of the Hindi belt. The special thing is that before Allu, this film was also offered to Ravi Teja, Nitin, and Prabhas.
'Arya-2' released after 5 years, Allu becomes a success guarantee for Sukumar
After 'Arya', Allu worked in films like 'Bunny', 'Happy', 'Desamuduru' and 'Parugu' in his career. All of these were hits. Allu and Sukumar worked together once again in 'Arya 2', released in 2009. Like 'Arya', this film was also a super hit, and thus Allu became a success guarantee for Sukumar.
Didn't work together for 10 years
Allu and Sukumar did not work with each other for 10 years after the release of this film. On one hand, Allu gave superhit films like 'Vedam', 'Julayee', 'Son of Satyamoorthy', 'Sarainodu', 'DJ' and 'Ala Vaikunthapuramlo', on the other hand Sukumar gave superhit films like '100% Love', 'Nannaku Prematho' and Gave hit films like 'Rangasthalam'. Meanwhile, many producers tried to bring the two together, but for some reason or other, they could not work together.
'Ala Vaikunthapuramlo' earned Rs 262 crore without a Hindi release
Apart from director Sukumar, Allu has also given 3 hit films in his career with director Trivikram like 'Julayee', 'Son of Satyamurthy' and 'Ala Vaikunthapuramlo'. ‘Ala Vaikunthapuramlo’ proved to be a game-changer in Allu’s career. In the film, Allu made the audience crazy with his swag, style, and feel.
'Ala Vaikunthapuramlo': Allu's first film to earn Rs 200 crore
- It had earned Rs 85 crore worldwide on the opening day.
- This film earned Rs 262 crore without a Hindi release.
- This was the first film of Allu and Trivikram to earn 200 crores.
- It is the ninth highest-grossing Telugu film of all time.
Allu-Sukumar pair created history with 'Pushpa: The Rise'
In the year 2019, Sukumar announced that he was going to work on a film with Allu after 10 years. The name of this film was 'Pushpa: The Rise'. Its shooting started in October 2019 and it took two years to shoot despite the impact of Covid 19.
When ‘Ala Vaikunthapuramlo’ was released in January 2020, Allu was shooting for ‘Pushpa: The Rise’. Allu was also found COVID-19 positive during the shooting of this film. However, in the year 2021, on 17 December, this film was released in theaters in 5 languages and it created history at the box office.
After the success of the film 'Pushpa', the demand for Allu Arjun increased a lot. After this many big changes came in his life.
Allu Arjun's 'Pushpa: The Rise': Highest-grossing film of 2021
- 'Pushpa: The Rise' earned Rs 53 crore nationwide on its opening day. This was a record on the post-pandemic opening day.
- Worldwide this film earned Rs 74 crore on the first day. It was the fourth South Indian film to earn Rs 100 crore on the weekend.
- It collected Rs 161 crore worldwide on the opening weekend. It became the highest-grossing Indian film of the year 2021.
- Including all the versions, this film did a business of Rs 313 crore in lifetime India and Rs 350 crore worldwide.
- In the list of highest-grossing Telugu films, this film is in sixth place after 'Bahubali 2', 'RRR', 'Salaar', 'Bahubali' and 'Saaho'.
Brand endorsement fees increased 17 times
According to a report by the Economic Times, after this film, Allu has increased his brand endorsement fees by 17 times. Before this film, Allu used to charge Rs 35 lakh for a day's shoot. Now he charges Rs 6 crore per day to endorse a product. This is the highest for any South Indian actor.
Received National Award for the film
'Pushpa: The Rise' won Allu Arjun the National Award for Best Actor. He is the first actor to receive a National Award in Telugu film history. In addition, Allu's film received awards from the South Indian International Movie Awards (SIIMA) and Filmfare South.
First Indian actor to collaborate with Instagram
After the release of the film, social media platform Instagram also collaborated with Allu Arjun. Under this collab, Instagram shared a video of Allu Arjun on its official handle in which the actor shared his daily routine. Allu Arjun is the first and only actor in the country with whom Instagram has collaborated.
A wax statue installed in 'Madame Tussaud'
Allu's wax statue was installed at Madame Tussauds Museum Dubai in March 2024. In this statue, Allu is seen standing in the signature step of 'Pushpa'. This statue was unveiled by Allu himself.
Becomes the Telugu actor with the highest fan following
As of January 14, 2022, Allu Arjun had 15 million followers on Instagram. By March this year, the actor had 25 million followers. Along with this, he is the Telugu actor with the highest Instagram fan following. After Allu, the names of actors like Ram Charan (22.8 million), Vijay Deverakonda (21.5 million), Mahesh Babu (13.3 million), and Prabhas (11.9 million) are included in this list.
Demanded 125 crores for 'Pushpa- The Rule'
Allu once used to charge Rs 18 to 20 crores for a film. According to a report in ‘The Siasat Daily’, the actor had taken a fee of Rs 50 crore for ‘Pushpa: The Rise’. After its success, Allu has demanded a fee of Rs 90 to 125 crore from the makers for 'Pushpa: The Rule'.
Allu will earn Rs 330 crore from 'Pushpa-2'
I thank each and everyone of you for the birthday wishes! My heart is full of gratitude. Please take this teaser as my way of saying thank you! https://t.co/fZQDGYNlWb#Pushpa2TheRule
— Allu Arjun (@alluarjun) April 8, 2024
This will be a record in the industry. Earlier, superstar Rajinikanth had charged Rs 210 crore for the film 'Jailer'. Apart from this, Prabhas, Salman Khan, and Shahrukh Khan charge Rs 150 to 200 crores for films.
Allu had to become the piano teacher of 12 actors in the entire family.
Allu's grandfather Allu Ramalingaiah was a famous actor and his father Allu Aravind is a famous film producer. There are 12 actors in the entire family including Allu's younger brother Allu Shirish, cousin Ram Charan, uncle Chiranjeevi and his brother Pawan Kalyan.
Despite this, there was a time when Allu wanted to become a piano or martial arts teacher. After this, his desire was to work in NASA. After this, he wanted to become an animator and then visual effects supervisor.
However, at the age of 18 or 19, Allu felt for the first time that he should pursue a career in the acting field and carry forward the tradition of his grandfather and father.
Some facts related to Allu Arjun's personal life
- Allu sits alone in the dark and meditates at least three times every week. In an interview, the actor said that by doing this he feels that he is not a star but a common man.
- When Allu is not shooting, he spends most of his time in Allu Garden at home. There is also a swimming pool in this garden. Here they also do yoga. Spiritual teachers like Sadhguru and Osho are Allu's role models.
- Be it the number of Allu's vanity van, car number, or his phone number, 666 definitely appears at the end or in the middle. The actor also donates blood every year on his birthday.
- Allu is liked very much not only by Telugu and Tamil but also by Malayali audiences. He is the only actor whose every film is dubbed in Malayalam. Malayali fans also fondly call him Mallu Arjun.
- Between 2005 and 2006, Allu also learned acting at Kishore Namit Kapoor Acting Studio in Mumbai. Apart from Hyderabad, Allu also has an apartment in Mumbai.
The love story was filmy, love happened at the first site
Allu Arjun had a love marriage with Sneha Reddy in the year 2011. Both of them first met at a wedding. Allu fell in love with Sneha as soon as he saw her. Searched for Sneha's number, both became friends and after some time started dating each other.
When Sneha's father, businessman Kancharla Chandrasekhar Reddy, came to know about this relationship, he rejected Allu.
- House worth Rs 100 crore and vanity worth Rs 7 crore
- Animator and designer Allu's first salary was Rs 3500. Today they charge Rs 90 to 100 crores per film.
- Today the actor has a house worth Rs 100 crore and a vanity worth Rs 7 crore in Hyderabad. There is also a multiplex in the Ameerpet area of Hyderabad.
- The car collection also includes many expensive cars including Range Rover Vogue worth Rs 4 crore and Jaguar XJL worth Rs 2 crore.
- Apart from this, the actor also has a hi-fi night club and a Japanese restaurant in Hyderabad. Overall he owns assets worth around Rs 400 crore.
Despite this rejection from the family, Allu did not give up and kept convincing Sneha's family. In the end, Allu's father talks to Sneha's father and convinces him of this marriage. The couple today are parents of two children, a son Ayaan, and a daughter Arha.